Agent skill · Marketing · wondelai

contagious agent skill by wondelai

Engineers word-of-mouth and virality using the STEPPS framework of Social Currency, Triggers, Emotion, Public, Practical Value, and Stories.

View on GitHub Read SKILL.md

At a glance

Publisher	wondelai
Repository	wondelai/skills (65 listed skills)
Category	Marketing and SEO
License	MIT
Last commit	September 10, 2026 (repository)
SKILL.md	270 lines, 2,525 words
Bundled files	10 files, including references
Quality score	81/100 · B Passes all seven graded checks
Security scan	Not scanned
README badge	Get the badges for this listing

Before you install

Read from the skill's files at the directory's October 19, 2026 snapshot: what ships with it, what its code reads, and the terms it is published under.

Bundled scripts: none.
License: MIT, an open-source or open-content license.

Install contagious

The skills CLI works with Claude Code, Codex, Cursor and other agents; the other routes copy the folder by hand.

Skills CLI

npx skills add https://github.com/wondelai/skills/tree/main/contagious

Claude Code, project-level copy

tmp="$(mktemp -d)"
git clone --depth 1 https://github.com/wondelai/skills.git "$tmp/repo"
mkdir -p .claude/skills
cp -R "$tmp/repo/"contagious .claude/skills/
rm -rf "$tmp"

Codex installer

python3 ~/.codex/skills/.system/skill-installer/scripts/install-skill-from-github.py \
    --repo wondelai/skills \
    --path contagious

wondelai/skills is third-party code. Read SKILL.md and any bundled scripts before you install it.

How the author describes it

Engineer word-of-mouth and virality using the STEPPS framework (Social Currency, Triggers, Emotion, Public, Practical Value, Stories). Use when the user mentions "go viral", "word of mouth", "shareable content", "social currency", "why people share", "referral program", "nobody is sharing it", or "make this spread". Also trigger when designing shareable features, crafting social campaigns, or building products that spread through peer recommendation. Covers environmental triggers and high-arousal emotional content. For sticky messaging, see made-to-stick. For persuasion tactics, see influence-psychology.

From the description field of SKILL.md. Agents read this line to decide when to load the skill.

Sections in SKILL.md

Core Principle
Scoring
STEPPS Overview
The STEPPS Framework
1. Social Currency
2. Triggers
3. Emotion
4. Public
5. Practical Value
6. Stories
Engineering Word of Mouth
Product Launch
Content Strategy
Feature Design
Common Mistakes
Quick Diagnostic

Files in the skill folder

SKILL.md
references/case-studies.md
references/emotion.md
references/practical-value.md
references/public-visibility.md
references/social-currency.md
references/stories-trojan-horse.md
references/triggers.md
references/viral-content-patterns.md
references/word-of-mouth.md

Suede Skill Check: 81/100 · B

Report snapshot · October 19, 2026 · graded-v2

The rubric totals 100 points; published scores are capped at 99. Security scan: not scanned.

Source revision: c172996495be. Report version 22785c49e556. Badge URLs follow the latest listing; save the report to keep this version.

Download report · Request a fresh review

What to review next

Boundary clause: 0 of 4 points. 4 when the description says when not to use the skill (“Not for …”, “Do not use …”, “Use … instead”).
Recent maintenance: 6 of 9 points. 9 for a repository commit within 30 days of the snapshot; 6 within 90; 3 within 180; 1 within 365.
Description length: 3 of 5 points. 5 for 150–600 characters; 3 for 100–900; 1 for 50–1,024.

Add declarations and bundled files when they describe the skill’s actual needs. Update the source, then request a fresh review with the changed commit or PR.

contagious passes the required frontmatter check and all seven graded checks, which cover the SKILL.md format, a declared license and a commit in the last year. Those checks earn 56 of the score’s points; the rest come from description quality, instruction depth, bundled files, maintenance and curated-list citations. How the score works.

See the checks and points

Check	Result
Frontmatter parses and declares a name and a description	Pass
Name uses lowercase letters, digits and hyphens, 64 characters or fewer	Pass
Name matches the skill's folder name	Pass
Description is between 50 and 1,024 characters	Pass
Description says when an agent should use the skill	Pass
SKILL.md body is 500 lines or fewer	Pass
A license is declared in the frontmatter or the repository	Pass
Repository has a commit in the last 12 months	Pass

Score component	Points
Structural checks	56 of 56
Description length	3 of 5
Boundary clause	0 of 4
Example request	3 of 3
Instruction depth	7 of 7
Reference files	3 of 3
Bundled scripts	0 of 2
Recent maintenance	6 of 9
Curated-list citations	3 of 7
Tool permissions declared	0 of 2
Compatibility declared	0 of 2

Two badges for contagious

Choose the numeric badge, the letter badge, or both. Each links to this skill’s Suede listing; either valid linked badge can qualify for the feature offer.

Markdown

[![Suede Skill Check: 81/100](https://skills.suedeai.ai/directory/wondelai/skills/contagious/score.svg)](https://skills.suedeai.ai/directory/wondelai/skills/contagious/)
[![Suede Skill Check: Grade B](https://skills.suedeai.ai/directory/wondelai/skills/contagious/badge.svg)](https://skills.suedeai.ai/directory/wondelai/skills/contagious/)

HTML

<a href="https://skills.suedeai.ai/directory/wondelai/skills/contagious/"><img src="https://skills.suedeai.ai/directory/wondelai/skills/contagious/score.svg" alt="Suede Skill Check: 81/100" width="160" height="175"></a>
<a href="https://skills.suedeai.ai/directory/wondelai/skills/contagious/"><img src="https://skills.suedeai.ai/directory/wondelai/skills/contagious/badge.svg" alt="Suede Skill Check: Grade B" width="160" height="175"></a>

Suede Certified on the shield refers to this published structural quality check. Security scan: not scanned. Read the methodology.

Limited-time feature offer: display either the numeric or letter badge in your repository or skill README (both also qualify), then request badge verification. Eligible skills scoring 80–99 can receive a featured placement after Suede verifies at least one valid badge linked to the skill’s listing. Suede has not announced an end date.