ad-management-intake agent skill by gooseworks-ai
Researches a brand, asks only the questions it cannot infer, and records brand facts and a campaign brief for Meta ads.
At a glance
| Publisher | gooseworks-ai |
|---|---|
| Repository | gooseworks-ai/goose-skills (238 listed skills) |
| Category | Marketing and SEO |
| License | MIT |
| Last commit | October 17, 2026 (repository) |
| SKILL.md | 292 lines, 2,893 words |
| Bundled files | 6 files, including references |
| Quality score | 84/100 · B Passes all seven graded checks |
| Security scan | Not scanned |
| README badge | Get the badges for this listing |
Before you install
Read from the skill's files at the directory's October 19, 2026 snapshot: what ships with it, what its code reads, and the terms it is published under.
- Bundled scripts: none.
- License: MIT, an open-source or open-content license.
Install ad-management-intake
The skills CLI works with Claude Code, Codex, Cursor and other agents; the other routes copy the folder by hand.
npx skills add https://github.com/gooseworks-ai/goose-skills/tree/main/skills/ads/composites/ad-management-intaketmp="$(mktemp -d)"
git clone --depth 1 https://github.com/gooseworks-ai/goose-skills.git "$tmp/repo"
mkdir -p .claude/skills
cp -R "$tmp/repo/"skills/ads/composites/ad-management-intake .claude/skills/
rm -rf "$tmp"python3 ~/.codex/skills/.system/skill-installer/scripts/install-skill-from-github.py \
--repo gooseworks-ai/goose-skills \
--path skills/ads/composites/ad-management-intakegooseworks-ai/goose-skills is third-party code. Read SKILL.md and any bundled scripts before you install it.
How the author describes it
The intake stage of a Meta ad harness. Researches the brand first, states what it assumes, and asks only what it cannot infer and what would change money, claims or legal exposure if guessed wrong — at most four questions a turn, in plain business language. Writes the brand's stable facts (ads/brand.md), the campaign brief, and a log of what was asked vs assumed. Use it when someone wants to run Meta ads and the brand's ad facts are not yet recorded.
From the description field of SKILL.md. Agents read this line to decide when to load the skill.
Sections in SKILL.md
- Where this skill's files are
- Choose one mode
- Inputs
- Workflow
- Step 0 — Resume, don't restart
- Step 1 — Gather what is already known
- Step 2 — Build the fact sheet (internal, never shown)
- Step 3 — Section A: the business (brand level)
- Step 4 — Section B: this campaign (campaign level)
- Step 5 — State the assumptions
- Step 6 — Write it down, then hand over
- Corrections, at any time
- Business-type examples
- How to talk
- Decision Rules
- Output
Files in the skill folder
SKILL.mdagents/openai.yamlreferences/business-types.mdreferences/gooseworks-adapter.mdreferences/local-adapter.mdskill.meta.json
Suede Skill Check: 84/100 · B
Report snapshot · · graded-v2
The rubric totals 100 points; published scores are capped at 99. Security scan: not scanned.
Source revision: 70f3da5dc1ac. Report version 49ce75ef66de. Badge URLs follow the latest listing; save the report to keep this version.
Download report · Request a fresh review
What to review next
- Boundary clause: 0 of 4 points. 4 when the description says when not to use the skill (“Not for …”, “Do not use …”, “Use … instead”).
- Example request: 0 of 3 points. 3 when the description quotes an example request (3–60 characters in quotation marks).
- Bundled scripts: 0 of 2 points. 2 when the skill folder ships a scripts/ folder.
Add declarations and bundled files when they describe the skill’s actual needs. Update the source, then request a fresh review with the changed commit or PR.
ad-management-intake passes the required frontmatter check and all seven graded checks, which cover the SKILL.md format, a declared license and a commit in the last year. Those checks earn 56 of the score’s points; the rest come from description quality, instruction depth, bundled files, maintenance and curated-list citations. How the score works.
See the checks and points
| Check | Result |
|---|---|
| Frontmatter parses and declares a name and a description | Pass |
| Name uses lowercase letters, digits and hyphens, 64 characters or fewer | Pass |
| Name matches the skill's folder name | Pass |
| Description is between 50 and 1,024 characters | Pass |
| Description says when an agent should use the skill | Pass |
| SKILL.md body is 500 lines or fewer | Pass |
| A license is declared in the frontmatter or the repository | Pass |
| Repository has a commit in the last 12 months | Pass |
| Score component | Points |
|---|---|
| Structural checks | 56 of 56 |
| Description length | 5 of 5 |
| Boundary clause | 0 of 4 |
| Example request | 0 of 3 |
| Instruction depth | 7 of 7 |
| Reference files | 3 of 3 |
| Bundled scripts | 0 of 2 |
| Recent maintenance | 9 of 9 |
| Curated-list citations | 4 of 7 |
| Tool permissions declared | 0 of 2 |
| Compatibility declared | 0 of 2 |
Two badges for ad-management-intake
Choose the numeric badge, the letter badge, or both. Each links to this skill’s Suede listing; either valid linked badge can qualify for the feature offer.
[](https://skills.suedeai.ai/directory/gooseworks-ai/goose-skills/ad-management-intake/)
[](https://skills.suedeai.ai/directory/gooseworks-ai/goose-skills/ad-management-intake/)<a href="https://skills.suedeai.ai/directory/gooseworks-ai/goose-skills/ad-management-intake/"><img src="https://skills.suedeai.ai/directory/gooseworks-ai/goose-skills/ad-management-intake/score.svg" alt="Suede Skill Check: 84/100" width="160" height="175"></a>
<a href="https://skills.suedeai.ai/directory/gooseworks-ai/goose-skills/ad-management-intake/"><img src="https://skills.suedeai.ai/directory/gooseworks-ai/goose-skills/ad-management-intake/badge.svg" alt="Suede Skill Check: Grade B" width="160" height="175"></a>Suede Certified on the shield refers to this published structural quality check. Security scan: not scanned. Read the methodology.
Limited-time feature offer: display either the numeric or letter badge in your repository or skill README (both also qualify), then request badge verification. Eligible skills scoring 80–99 can receive a featured placement after Suede verifies at least one valid badge linked to the skill’s listing. Suede has not announced an end date.
Where this skill is cited
gooseworks-ai/goose-skills appears in 3 curated lists: BehiSecc/awesome-claude-skills, VoltAgent/awesome-agent-skills, heilcheng/awesome-agent-skills.