Suede AI Marketing Planning Skills A plan sized to the team you have, not the team in the deck.
Acquisition, activation, retention, referral, and revenue, planned against the budget, headcount, evidence, and stage you have right now, which means it refuses to recommend the channel you cannot staff. Ninety-day plan, twelve-month roadmap, or the go-to-market operating document. Single-channel execution routes to that channel's skill, and a quick ranked shortlist of tactics runs here in Shortlist mode.
View skill folder Install options
When to reach for it
The user needs a comprehensive marketing or go-to-market plan for a company, client, or their own product.
What's inside
- When to use
- How this skill is invoked
- The three phases
- The 13-section plan structure
- The AARRR framing
- The current-state rubric
- Cross-references; skills this plan integrates with
- The marketing operations stack
- Funding-stage capability unlocks
- Setting the budget scientifically
- Growth patterns; the real shape of SaaS growth
- Team and agency model
- What every plan must customize
- Common client-type variations
- Quality bar
- Output format
- File layout per plan
- Related skills
- Task-specific questions (used during INIT)
- How exhaustive should the plan be?
- A note on tone
Example prompt
Use $suede-marketing-plan on [target]. The user needs a comprehensive marketing or go-to-market plan for a company, client, or their own product. Work through Produce a full marketing plan structured by acquisition, activation, retention, referral, and revenue, sized to the current budget, team, and stage, ground every recommendation in evidence the user can check, and return the decisions, the reasoning, and what to measure next.Reference material
Loaded on demand, not up front:
License
This Suede AI skill includes MIT-licensed source material. The copyright and license notice is in NOTICE.md.
Related skills
- Suede AI Marketing Council Skills: Marketing strategy council where labeled simulated advisors debate one bounded question, then show where lenses split and recommend from the arguments.
- Suede AI Marketing Loop Skills: Marketing automation loops designed with cadence, inputs, decision rules, checkpoints and failure states, so an agent runs them on schedule.
- Suede AI Product Marketing Skills: Product marketing record of positioning, ICP, objections, customer language, proof and goals that campaign, email, ads and content skills read from.
- Suede AI Customer Research Skills: Customer research that ranks themes by frequency times intensity from your interviews, transcripts and tickets, or from mined reviews, with a quote bank.
- Suede AI Offer Design Skills: Offer design with value framing, a bonus stack, risk reversal, naming and payment structure, built on real deadlines and guarantees you would pay out.
Install this skill
It ships inside the Suede AI Skills pack, so one install brings the whole pack and this skill with it. Claude Code takes two commands the first time and one after that; Codex installs the same pack natively.
$ /plugin marketplace add JasonColapietro/suede-creator-skills $ /plugin install suede-skills@suede
$ codex plugin add suede-skills@suede-codex
Cursor, Copilot, and Windsurf install through the skills CLI. Every path is on the install page, and every folder is readable first on GitHub.