ads agent skill by coreyhaines31

At a glance

Before you install

Read from the skill's files at the directory's October 19, 2026 snapshot: what ships with it, what its code reads, and the terms it is published under.

• Bundled scripts: none.
• License: MIT, an open-source or open-content license.

Install ads

The skills CLI works with Claude Code, Codex, Cursor and other agents; the other routes copy the folder by hand.

npx skills add https://github.com/coreyhaines31/marketingskills/tree/main/skills/ads

tmp="$(mktemp -d)"
git clone --depth 1 https://github.com/coreyhaines31/marketingskills.git "$tmp/repo"
mkdir -p .claude/skills
cp -R "$tmp/repo/"skills/ads .claude/skills/
rm -rf "$tmp"

python3 ~/.codex/skills/.system/skill-installer/scripts/install-skill-from-github.py \
    --repo coreyhaines31/marketingskills \
    --path skills/ads

coreyhaines31/marketingskills is third-party code. Read SKILL.md and any bundled scripts before you install it.

How the author describes it

When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' 'audience targeting,' 'Google Ads,' 'Facebook ads,' 'LinkedIn ads,' 'ad budget,' 'cost per click,' 'ad spend,' 'should I run ads,' 'ABM,' 'account-based marketing,' 'B2B ads,' 'lead quality,' 'negative keywords,' 'Performance Max,' 'thought leader ads,' 'when should I kill an ad,' 'search terms report,' 'wasted spend,' or 'is this campaign working.' Use this for campaign strategy, audience targeting, bidding, and optimization. For bulk ad creative generation and iteration, see ad-creative. For landing page optimization, see cro. For outbound to target accounts, see cold-email. End every recommendation with facts, hypotheses, and missing data, and label unavailable inputs MISSING instead of estimating them.

From the description field of SKILL.md. Agents read this line to decide when to load the skill.

Sections in SKILL.md

• Before Starting
• 1. Campaign Goals
• 2. Product & Offer
• 3. Audience
• 4. Current State
• Reference Routing
• Platform Selection Guide
• Campaign Structure Best Practices
• Account Organization
• Naming Conventions
• Budget Allocation
• Ad Copy Frameworks
• Key Formulas
• Audience Understanding & Targeting
• Platform-by-platform: where to apply audience knowledge
• Applying audience knowledge to creative

Files in the skill folder

• SKILL.md
• evals/evals.json
• references/abm-playbook.md
• references/ad-copy-templates.md
• references/audience-targeting.md
• references/audit-guardrails.md
• references/b2b-paid-playbook.md
• references/conversion-tracking.md
• references/creative-research-automation.md
• references/google-ads-audit-checklist.md
• references/google-search-playbook.md
• references/linkedin-b2b-playbook.md
• references/meta-andromeda-playbook.md
• references/meta-decision-system.md
• references/operating-check.md
• references/payback-period.md
• references/platform-setup-checklists.md
• references/reading-google-ads-data.md
• references/rsa-output-spec.md

Suede Skill Check: 83/100 · B

ads passes the required frontmatter check and all seven graded checks, which cover the SKILL.md format, a declared license and a commit in the last year. Those checks earn 56 of the score’s points; the rest come from description quality, instruction depth, bundled files, maintenance and curated-list citations. How the score works.

Where this skill is cited

coreyhaines31/marketingskills appears in 4 curated lists: BehiSecc/awesome-claude-skills, VoltAgent/awesome-agent-skills, heilcheng/awesome-agent-skills, karanb192/awesome-claude-skills.

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